Privacy Policy

1. Overview of Data Protection

General Information

The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data with which you can be personally identified. Detailed information on data protection can be found in our privacy policy below.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the “Note on the Responsible Entity” section of this privacy policy.

How do we collect your data?

Your data is collected partly by you providing it to us, e.g., when you enter information into a contact form.

Other data is automatically collected or collected with your consent when you visit the website via our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of the page visit). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right at any time to receive free information about the origin, recipient, and purpose of your stored personal data. You also have the right to request correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. Additionally, under certain circumstances, you can request restriction of the processing of your personal data. You also have the right to file a complaint with the competent supervisory authority.

For this and further questions about data protection, you can contact us at any time.

Analysis Tools and Third-Party Services

When visiting this website, your browsing behavior may be statistically evaluated, mainly with the help of so-called analysis programs. Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting

We host the content of our website with the following provider:

Host Europe

Provider is Host Europe GmbH, Hansestraße 111, 51149 Cologne. When you visit our website, Host Europe collects various log files including your IP addresses.

Details can be found in Host Europe’s privacy policy: https://www.hosteurope.de/AGB/Datenschutzerklaerung/.

The use of Host Europe is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in a reliable presentation of our website. If a corresponding consent has been requested, processing is solely based on Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., for device fingerprinting). The consent can be revoked at any time.

Order Processing

We have concluded a contract on order processing (AVV) for the use of the above-mentioned service. This is a legally required contract ensuring that the service processes personal data of our website visitors only according to our instructions and in compliance with GDPR.

3. General Notices and Mandatory Information

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data refers to data with which you can be personally identified. This privacy policy explains what data we collect and for what purpose. It also explains how and for what purpose this happens.

Please note that data transmission over the internet (e.g., communication via email) may have security gaps. Complete protection of data from access by third parties is not possible.

Note on Responsible Entity

The responsible entity for data processing on this website is:

Tobias Wicky

Rittergasse 3

CH – 4051 Basel

Phone: +41 78 788 00 04

Email: tobias.wicky@bluewin.ch

Storage Duration

Unless a more specific storage period is mentioned in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you make a legitimate deletion request or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing it (e.g., tax or commercial retention periods); in the latter case, deletion occurs after these reasons no longer apply.

Legal Basis for Data Processing on This Website

If you have given consent to data processing, we process your personal data based on Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, if special categories of data are processed under Art. 9 para. 1 GDPR. In case of data transfer to third countries with your explicit consent, data processing is also based on Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or access to information on your device (e.g., via device fingerprinting), processing additionally occurs under § 25 para. 1 TTDSG. The consent can be revoked at any time. If your data is necessary for contract fulfillment or for pre-contractual measures, we process it based on Art. 6 para. 1 lit. b GDPR. Additionally, your data may be processed if necessary to fulfill a legal obligation under Art. 6 para. 1 lit. c GDPR. Data processing may also be based on our legitimate interest under Art. 6 para. 1 lit. f GDPR. The specific legal bases applicable in each case are explained in the following sections of this privacy policy.

Recipients of Personal Data

In the course of our business activities, we work with various external entities. Sometimes, personal data must be transmitted to these external entities. We only share personal data if this is necessary for contract fulfillment, legally required (e.g., to tax authorities), based on a legitimate interest under Art. 6 para. 1 lit. f GDPR, or if a legal basis permits it. When using order processors, we only share data based on a valid contract for order processing. In the case of joint processing, a joint processing agreement is concluded.

Revocation of Your Consent to Data Processing

Many data processing activities are only possible with your explicit consent. You can revoke any consent given at any time. The legality of processing carried out before revocation remains unaffected.

Right to Object to Data Collection in Specific Cases and to Direct Marketing (Art. 21 GDPR)

If the data processing is based on Art. 6 para. 1 lit. e or f GDPR, you have the right at any time to object to the processing of your personal data for reasons arising from your particular situation; this also applies to profiling based on these provisions. The respective legal basis for processing can be found in this privacy policy. If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights, and freedoms, or if processing serves to assert, exercise, or defend legal claims.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your data for such advertising. This also applies to profiling related to such direct marketing. If you object, your personal data will no longer be used for direct marketing purposes.

Right to File a Complaint with a Supervisory Authority

In case of violations of GDPR, data subjects have the right to file a complaint with a supervisory authority, particularly in the member state of their habitual residence, workplace, or the place of the alleged violation. This right is without prejudice to other administrative or judicial remedies.

Right to Data Portability

You have the right to receive data that we process based on your consent or on a contract in a machine-readable format or to have it transmitted to another responsible party if technically feasible.

Right to Access, Rectification, and Erasure

You can at any time request free information about your stored personal data, its origin, recipients, and purpose of processing, and request correction or deletion of this data. You can contact us for this at any time.

Right to Restrict Processing

You have the right to request restriction of the processing of your personal data. You can contact us for this at any time. The right to restriction exists in the following cases:

If you contest the accuracy of your data, we need time to verify this. During this time, you can request restriction.
If the processing is unlawful, you can oppose deletion and request restriction instead.
If we no longer need the data but you need it to assert, exercise, or defend legal claims.
If you have objected under Art. 21 para. 1 GDPR, a balancing of interests must be conducted.

While processing is restricted, data may only be stored and processed with your consent or for legal claims, to protect the rights of another person, or for reasons of public interest.

SSL/TLS Encryption

This site uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as site operators. You can recognize an encrypted connection by the change in the address line from “http://” to “https://” and by the lock symbol in your browser.

When SSL/TLS is activated, the data you send to us cannot be read by third parties.

Objection to Spam Emails

The use of contact data published in accordance with the legal notice obligation to send unsolicited advertising and information materials is hereby contradicted. The operators of these pages reserve the right to take legal action in case of unsolicited spam emails.

4. Data Collection on This Website

Cookies

Our websites use so-called “cookies.” Cookies are small data packets that do not harm your device. They can be temporary (session cookies) or permanent (persistent cookies). Session cookies are deleted automatically after your visit; persistent cookies remain until you delete them or they are automatically deleted by your browser.

Cookies can be from us (“first-party cookies”) or from third-party services (“third-party cookies”). Third-party cookies enable the integration of services from third parties on websites (e.g., cookies for payment processing).

Cookies serve various functions. Many cookies are technically necessary for the website to function properly (e.g., shopping cart or video display). Others may be used to analyze user behavior or for advertising purposes.

Cookies that are necessary for communication, providing functions you requested, or optimizing the website (necessary cookies) are stored based on Art. 6 para. 1 lit. f GDPR, as we have a legitimate interest in providing our services error-free and optimized. If consent has been obtained for storing cookies or similar technologies, processing occurs solely based on this consent (Art. 6 para. 1 lit. a GDPR and § 25 TTDSG). Consent can be revoked at any time.

You can configure your browser to notify you about cookies and to allow cookies only in individual cases, to exclude cookies in certain cases or in general, and to activate automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

You can find information about which cookies and services are used on this website in this privacy policy.

Contact Form

If you send us inquiries via the contact form, the information from the form, including the contact details you provide, will be stored for processing your inquiry and in case of follow-up questions. We do not share this data without your consent.

Processing is based on Art. 6 para. 1 lit. b GDPR, if your request relates to the fulfillment of a contract or pre-contractual measures. In all other cases, processing is based on our legitimate interest in effective processing of inquiries (Art. 6 para. 1 lit. f GDPR) or your consent (Art. 6 para. 1 lit. a GDPR) if it has been obtained; consent can be revoked at any time. The data you enter in the contact form remains with us until you request deletion, revoke your consent to storage, or the purpose for data storage no longer applies. Mandatory legal provisions—especially retention periods—remain unaffected.

Email, Phone, or Fax Inquiry

If you contact us via email, phone, or fax, your inquiry, including all personal data (name, request), will be processed for the purpose of handling your request. We do not share this data without your consent.

Processing occurs based on Art. 6 para. 1 lit. b GDPR, if your request relates to the fulfillment of a contract or pre-contractual measures. In all other cases, processing is based on our legitimate interest in effective handling of your inquiries (Art. 6 para. 1 lit. f GDPR) or your consent (Art. 6 para. 1 lit. a GDPR) if it has been obtained; consent can be revoked at any time. The data you send to us remains with us until you request deletion, revoke your consent, or the purpose for data storage no longer applies.

5. Social Media

Facebook

This website includes elements of the social network Facebook. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data is also transferred to the USA and other third countries.

An overview of Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thereby receives information that you visited this website with your IP address. If you click the Facebook “Like Button” while logged into your Facebook account, you can link the content of this website to your profile. Facebook can then associate your visit to this website with your user account. We do not have knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.

If you have given consent (approval), the use of the above service is based on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent is obtained, the use of the service is based on our legitimate interest in a broad presence in social media.

If personal data is collected and transmitted to Facebook via this tool, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited to data collection and transfer to Facebook. The subsequent processing by Facebook is not part of this joint responsibility. The obligations of joint responsibility are outlined in an agreement available at: https://www.facebook.com/legal/controller_addendum. Privacy rights (e.g., access requests) concerning the data processed by Facebook or Instagram can be asserted directly with Facebook. If you assert rights with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details are available at: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381, and https://www.facebook.com/policy.php.

The company has a certification under the “EU-US Data Privacy Framework” (DPF), an agreement between the EU and US that aims to ensure compliance with European data protection standards in US data processing. More information can be found at: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active.

Instagram

This website includes functions of the Instagram service. These functions are provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. When the service element is active, a direct connection is made between your device and the Instagram server. Instagram then receives information that you visited this website.

If you are logged into your Instagram account, you can link the content of this website to your profile by clicking the Instagram button. Instagram can then associate your visit to this website with your user account. We do not have knowledge of the content of the transmitted data or its use by Instagram.

If consent has been obtained, the use of the above service is based on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the use of the service is based on our legitimate interest in broad visibility in social media.

If personal data is collected and transmitted to Facebook or Instagram via this tool, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland are jointly responsible (Art. 26 GDPR). The joint responsibility is limited to data collection and transfer to Facebook or Instagram. The subsequent processing by Facebook or Instagram is not part of this joint responsibility. The obligations of joint responsibility are outlined in an agreement at: https://www.facebook.com/legal/controller_addendum. Privacy rights (e.g., access requests) concerning the data processed by Facebook or Instagram can be asserted directly with Facebook. If you assert rights with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details are available at: https://www.facebook.com/legal/EU_data_transfer_addendum, https://privacycenter.instagram.com/policy/, and https://de-de.facebook.com/help/566994660333381.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information can be found at: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active.

6. Plugins and Tools

YouTube with Extended Privacy

This website embeds videos from YouTube. The service provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in extended privacy mode. According to YouTube, this mode means that YouTube does not store information about visitors to this website before they watch the video. However, data may still be transmitted to YouTube partners even in this mode. When you start a YouTube video, a connection to the YouTube servers is established. This informs the YouTube server about which of our pages you visited. If you are logged into your YouTube account, YouTube can associate your browsing behavior directly with your profile. You can prevent this by logging out of your YouTube account.

Additionally, after starting a video, YouTube may set various cookies or use similar recognition technologies (e.g., device fingerprinting). These can be used to collect information about visitors to this site. This information is used to generate video statistics, improve user-friendliness, and prevent fraud.

Further data processing may be triggered after starting a YouTube video, over which we have no control.

The use of YouTube is in the interest of an appealing presentation of our online offerings and constitutes a legitimate interest under Art. 6 para. 1 lit. f GDPR. If consent has been obtained, processing is based solely on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time.

More information about data protection at YouTube can be found in their privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF), an agreement between the EU and US to ensure adherence to European data protection standards in US data processing. More information is available at: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active.